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Hey đź‘‹
I'm Izak and I'm the founder of LATITUDE53 (Web Design & Development Studio) & 53 Degrees App (Saas that helps founders excel).
I'm Hands On:
- Strategy Development
- User Experience Design
- Web Development & Operations
</About>
Full‑stack marketing with a performance mindset
I've spent the past decade building the digital backbone of other people's businesses. Then I started building my own saas.
As founder of LATITUDE53, I lead a studio obsessed with precision: no templates, just results.
As co-founder of 53 Degrees App, I'm building the operating system that helps founders excel.
While working at Live For Today, I wanted to solve a problem we kept encountering: outdoor operators juggling too many tools. We’re building a simple, fast toolkit on Next.js/TypeScript with a Convex backend—focused on reliability, speed, and the real workflows operators use every day.
I start with the business model, map the buyer journey and analyse the data. Then I design the smallest useful solution, ship fast, and measure with clear analytics. I aim for fast pages, accessible UI, and focused creative.
I prioritise the highest‑impact levers first, typically landing pages, speed, and tracking, to get results in weeks not months. I test simple hypotheses against real behaviour and let the data guide the next steps. Creative and code move together.
The output is a reliable, repeatable growth loop: research → build → measure → learn → scale.
</Contact>
Work with me
Whether you have a project, role or collaboration in mind or just a question–drop me a line and I'll reply within one business day.